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We are looking for Advocacy and Influencer Marketing leaders to join our team. The ideal candidate for this role will have a great creative and strategic mind with the ability to identify the best partners and creators for our brands.
The candidate needs to be passionate about increasing brand exposure and needs to have high cultural awareness to increase people “brand Love” across the Middle east.
This role is an excellent next step for a Junior vocal thought leader, to grow their creative thinking, extend their beauty creators network and relationships, enhance their negotiation skills, and master creative problem-solving experience.
Dubai based, Manager level position in the Consumer Beauty Marketing Team.
This role reports to the Communications Lead, and is led by the Senior Director, Marketing & Trade Marketing for our Consumer Beauty.
The Marketing team forms part of Consumer Beauty ME division that designs and executes strategic projects to drive brands and division growth.
The Manager role is expected to deliver smaller projects independently (working solo) and larger team wide projects.
TASKS EXPECTED IN THE ROLE
Identifying the best brand partners with a big focus on micro creators in KSA, UAE, KWT, QTR, OMAN, IRAQ, EGYPT, LEBANON & Bahrain.
Assist in building IM & Advocacy strategies for all Consumer Beauty brands (color cosmetics, fragrance & body care).
Work closely with Communications lead, Brand Teams, and PR & IM agency on design and execution of all advocacy programs.
Set systems with the PR & IM agency for vetting, follow ups, and reporting.
Proactively develop and foster relationships within the industry across all channels of advocacy, managing and updating all internal contact databases
Assist with execution of paid influencer marketing campaigns.
Assist with execution of PR events.
Measure impact and report on all Influencer campaigns via ‘Traackr’
Minimum Qualifications
Bachelor’s degree (Marketing & Communication degree preferred)
3+ years’ experience in Communication / Influencer marketing / Advocacy.
Bilingual: English and Arabic.
A natural relationship builder with the ability to work well with a network of peers, partners, and industry contacts.
Excellent communication and presentation skills both written & oral.
Deep understanding of the social media across Instagram, Facebook, YouTube, LinkedIn, TikTok, Snapchat, and X.
Strong time management skills: ability to juggle multiple priorities and projects and meet deadlines in a fast-paced, often-changing environment.
Passion for beauty, trends, social media, and storytelling.
Minimum experience in IM tracking systems like “Traackr” is a plus.
Since 1904, Coty has fearlessly pioneered innovation across the beauty industry. We have a reputation for breaking new ground; a history of firsts and bests that has laid the foundation for the industry as we know it today.
For over a century, our brands have been empowering people to express themselves and create their own vision of beauty. Its a legacy were proud to own and grow.
We work hand-in-hand with our people, our partners and our customers. Together, we unleash every vision of beauty.
We stand for the beauty of diversity and the diversity of beauty – celebrating and inspiring all the expressions of beauty that exist and that will exist.
We honor you, and we honor our planet. We create Beauty That Lasts. A beauty that is both good to people and the world.
Our mission is to create a forward thinking beauty; Products that provide new, innovative and simply better science based solutions.
Lets keep making over the beauty world TOGETHER.
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