Develop comprehensive marketing and communication strategies aligned with the company’s goals and objectives.
Oversee engaging content creation for various channels, including digital platforms, social media, websites, and traditional media outlets.
Lead a marketing team of 17 members to deliver impactful campaigns that drive brand awareness, patient acquisition, and patient retention.
Collaborate with cross-functional teams to ensure alignment on marketing initiatives and leverage data-driven insights for decision-making.
Stay current with industry trends, market dynamics, and competitor activities to identify opportunities and potential challenges.
Establish strong relationships with media partners, influencers, and stakeholders to enhance the company’s public image.
Monitor and analyse the performance of marketing campaigns, prepare reports, and present results to the executive team.
Develop and manage the marketing budget, ensuring efficient allocation of resources for maximum return on investment.
Drive the implementation of innovative digital marketing initiatives, including SEO, SEM, email marketing, and marketing automation.
Champion a culture of creativity, innovation, and continuous improvement within the marketing and communication department.
The Successful Applicant
15 years of experience in a similar senior marketing and communication leadership role within the healthcare industry.
Demonstrated success in developing and executing effective marketing strategies that align with organizational objectives.
Strong understanding of digital marketing trends, social media platforms, and data-driven marketing tools.
Excellent communication, negotiation, and interpersonal skills to collaborate with internal teams and external stakeholders.
Ability to lead and inspire a diverse marketing team to achieve exceptional results.
Exceptional analytical and problem-solving abilities to make informed decisions based on data insights.
Michael Page has five decades of expertise in professional services recruitment. We were established in London in 1976, and over this period we’ve grown organically to become one of the best-known and most respected consultancies, with an office network spanning six continents. While size has its advantages, it doesn’t define us – the nature of our organic growth means that each new office is integrated into the region that it serves. It also means that as an employer looking to hire, or as a candidate aiming to grow your career you have the best of both worlds; a team that understands the market and geography you operate in, plus the resources and expertise of an international network at your disposal.Our teams are broken down to focus on industry, assignment type, salary level and location, so your hiring requirements or job search will all be handled by a specialist who knows your sector inside-out. We are confident that our expertise can add value to your recruitment or job search process get in touch to find out more.