What You’ll Be Doing
Manage the social media accounts of a beauty brand (Meta/Snapchat/YouTube/TikTok)
Create weekly and monthly content calendars in alignment with brand guidelines
Scheduling & publishing SM content across all channels
Engages with the brand’s online community
Manage & measure the online presence of the brand through social listening tools
Support marketing team at live and online events
Analyze online customer knowledge and update action plan accordingly to reach defined goals (drive traffic to site, store, online sales, feedback gathering etc.)
Monitor brand’s online reputation & awareness by ensuring relevant online presence and content management
Responsible for researching and turning content ideas into videos, images, infographics, and text captions
Measure and report on the performance of all digital marketing campaigns, analyze data to optimize the digital strategy, identifying opportunities and conducting testing across all channels
What You’ll Need To Succeed
University Degree in Marketing or any relevant field
Strong background in social media content creation – essential
Strong copywriting skills in Arabic and English – Arabic speaking is essential
Experience is using social media management tools.
Excellent time management and organization skills
Ability to work independently and manage multiple projects simultaneously.
Experience in Beauty/Fashion is a plus
We are Chalhoub Group, a leading partner for luxury across the Middle East for over 60 years. By blending our Middle East expertise, deep understanding of the local customer and intimate knowledge of luxury, were dedicated to making every customer experience unforgettable. For over six decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East. The Group, in its endeavour to excel as a hybrid retailer, has reinforced its distribution and marketing services with a portfolio of eight owned brands and over 300 international brands in the luxury, beauty, fashion, and art de vivre categories. More recently, the Group expanded its expertise into new categories of luxury watches, jewellery, and eyewear. Every step at Chalhoub Group is taken with the customer at heart. Be it constantly reinventing itself or focusing on innovation to provide luxury experiences at over 750+ experiential retail stores, online and through mobile apps, each touch point leads to delighting the customer. Today, Chalhoub Group stands for 14,000 skilled and talented professionals across seven countries, whose cohesive efforts have resulted in the Group being ranked third in the Middle East and first in Saudi Arabia as a Great Place to Work. To keep the innovation journey going, the Group has set up The Greenhouse, which is not just an innovation hub, but also an incubator space and accelerator for start-ups and small businesses in the region and internationally. This is just one of the several initiatives taken by the Group to reinvent itself, catalysed by forward thinking and future proofing. The Group has also been embedding sustainability at the core of its business strategy with a clear commitment towards people, partners and the planet, and by being a member of the United Nations Global Compact Community and signatory of the Women’s Empowerment Principles.